Customers and Testimonials

From our early beginnings supplying the renowned River Cafe, our wholesale customer base extended to some of the finest restaurants across London.

It is their feedback that keeps us continually seeking the very best produce and drives our quest for new and exciting produce.

Ruth Rogers at The River Cafe

The River Cafe brought true Italian flavour to London with an emphasis on the finest ingredients. Their menu is ever changing and adapting with the seasons and what is best at the market - simplicity is key. Our relationship with The River Cafe started with Portobello food seven years ago, sourcing many products specifically for them. Four years ago they became our first fruit and vegetable customer, when Rose Gray and Ruth Rogers approached us with regards to importing and sourcing fruit and vegetables directly from Italy. The quality and variety of produce they wanted for their restaurant simply wasn't available anywhere else and we have happily been supplying them ever since.

"Natoora is our link to Italy and the vegetables that grow there. Franco's exceptional understanding of the produce enables us at The River Cafe to cook the Italian food we love so much" (Ruth Rogers)

Theo Randall at The Intercontinental

Theo Randall is a firm believer in simple, rustic, seasonal food, put together with the best ingredients. He has always had a passion for Italian cooking, beginning at Chez Panisse in California, to The River Cafe where he was head chef and partner for ten years. We first started supplying Theo when he was at the River Cafe, and now at his own restaurant at the InterContinental hotel in Park Lane, Theo continues to use Natoora produce. He is a great friend of Natoora and one of our best ambassadors, using the produce both at home and in his fabulous restaurant.

"They bring vegetables over from Milan Market twice a week and you get these incredible selections" (Theo Randall)

Antonin Bonnet at The Greenhouse

Antonin moved from Morton's club to sister restaurant The Greenhouse in early 2006. Bonnet has maintained the restaurants' extremely high standards as well as moving the food in a new, exciting direction. We've been supplying him for close to three years and we work very closely together to source the right produce for his cuisine. He loves our trombetta courgettes!

"...the fruits and vegetables are incredible...unique, exceptional and alive with flavour"

Jacob Kenedy at Bocca di Lupo

Jacob Kenedy and Victor Hugo opened Bocca di Lupo in November 2008. Since then, the restaurant has received various awards, shining reviews and is a much loved part of the Soho restaurant scene. With its honest, stripped-down regional Italian cuisine, it is at heart a family business specialising in food and wine from across Italy's twenty regions. We've been supplying Jacob for over two years. It is a natural relationship as he loves produce in its simplest form and shares our philosophy of artisan produce.

"I weep with joy every time I receive a delivery from Natoora, then again when I cook it, and again when I eat it. Their Italian fruits and vegetables are of a calibre I used only to be able to enjoy in the street markets and hidden shops around Italy."

Paul Gayler at The Lanesborough

Paul Gayler is Executive Chef at London's prestigious Lanesborough Hotel on Hyde Park. His cooking style combines European techniques with the flavours of the Orient. Paul Gayler was VIMA's first customer, and we have been supplying him with fresh pasta for over seven years now. Precision is key for Paul and we are diligent in producing pasta to his specific needs.

"This is the best fresh pasta in London - Vittorio Maschio and his team are outstanding"

Andre Garrett at Galvin at Windows

Located on the 28th floor of the London Hilton on Park Lane, Galvin at Windows provides not only a breathtaking view, but also outstanding food. Led by Head Chef Andre Garrett and Chef Patron Chris Galvin, the restaurant achieved Michelin-star status in 2010 thanks to Andre’s innovative and ingredient-led cuisine, and has been going from strength to strength ever since.

"My aim as a chef is to buy the best produce and deliver it expertly cooked to my customers, Natoora are one of my most valuable and trusted suppliers and they get it every time, we share the same values, searching out the best produce for our customers." (Andre Garrett)

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