There’s plenty of things you can do to make your fresh produce last longer. Our last blog post focussed on how to store your fruit and veg. To help them last even longer, you can now buy “The E.G.G“, an ingenious device that easily fits into the crisper drawer of your fridge and can reduce the premature aging of fruit and vegtables. For a limited time only, we are offering a FREE pack of two E.G.G.s* with your next order!

How to claim your free E.G.G pack:

1. Place an order before 16th May 2010
2. Enter the code ETHYEGG at checkout
3. Receive your FREE E.G.G.s!*

Click here to get shopping!

*Terms and Conditions:
Offer valid once per account holder or delivery address. Valid until 16/5/2010 while stocks last. No cash alternative. We reserve the right to refuse or restrict orders.

What does it do?

The E.G.G. absorbs the ethylene gas emitted by some fruits and vegetables. Ethylene exposure can cause pitting on beans and lettuce, yellowing of broccoli buds, cucumbers and sprouts, and bitterness in carrots.

Eliminating ethylene can reduce premature aging of fruits and vegetables.

The E.G.G. fits easily into your fridge and will lasts for up to 3 months.

How do I use it?

It’s as simple as placing an E.G.G. in the produce bin of your fridge! You should replace the E.G.G. after 90 days.

Can I recycle it?

Yes! You can also refill the egg and use the old contents as fertiliser. Just open the egg, remove the packet inside and put its contents on the soil of your houseplants!

And now for the science…

Some fruits and vegetables produce ethylene, and others absorb it. It is absolutely harmless to humans but can have adverse affects on the taste and appearance of your produce. The E.G.G. helps to reduce spoilage losses by destroying the ethylene trapped in your fridge.

The primary active ingredient is Potassium Permanganate (KMnO4). This is an oxidizer which reacts with the ethylene gas to produce carbon dioxide and manganese dioxide. The manganese dioxide remains in the packet and makes a good soil fertiliser!

The active ingredient in the E.G.G. is approved by the Organic Material Review Institute for use in organic food production.

Read more about ethylene absorption here.

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